Sure you can just put your website up and that's it.
You will get found ... eventually. But if you have built a website to specifically drive more business to your door then you need to consider marketing it a little more.
There are many many aspects to SEO and SEM apart from the simple must haves like getting your content right, having the right HTML tags in place.
If you are interested in driving more traffic to your website then take a look through our Internet Marketing section or contact us on 1800 230 042 to have a chat about how we can help you.